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Moscow Pairing Beer & Kitchen Restaurant Project
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Youli Interactive provided a range of services for the Moscow-based Pairing Beer & Kitchen restaurant, including operations on Xiaohongshu (Little Red Book), press release distribution, and menu translation into Chinese. The project featured online events that combined the restaurant’s signature dishes with traditional Chinese festivals. Local Key Opinion Leaders (KOLs) in Moscow were invited…
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EU Poultry Association Project
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Youli Interactive provided KOL (Key Opinion Leader) promotion services for the EU Poultry Association during the SIAL China exhibition. The goal was to generate anticipation for the entry of EU poultry products into the Chinese market.
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Chuxiong Ethnic Costume Fashion Show Project
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The Paris Fashion Week · China Chuxiong Intangible Cultural Heritage Costume Fashion Show, as part of the series of events celebrating the 60th anniversary of Sino-French diplomatic relations, focuses on Chuxiong Yi embroidery culture, blending elements of Chinese intangible cultural heritage with modern fashion. Youli Interactive provided online press release collaboration for this event.…
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The 2nd National Self-Drive Camping Tourism Development Conference
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The 2nd National Self-Drive Camping Tourism Development Conference, along with the “China Road · Walking Towards Goodness” Alxa Self-Driving Tour Themed Event, was held from August 5 to 7, 2024, in Alxa League, Inner Mongolia Autonomous Region. Two influencers and two professional photographers conducted a six-day, five-night tour around Alxa a week in advance…
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IBA·Kunlun Fight World Cup Press Conference
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Five influencers attended the press conference for the first “IBA·Kunlun Fight World Cup” (IBA KUNLUN FIGHT WORLD CUP), a collaboration between the International Boxing Association (IBA) and Kunlun Fight. They shared content across multiple platforms, including Weibo, Xiaohongshu, Douyin, WeChat Channels, Ctrip, Qiongyou, Baidu, Dazhong Dianping, and Oasis. A total of 29 image and…
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Traditional Chinese Medicine Sacred Land Health and Wellness Nanyang Short Video Contest
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Nanyang, home to thousands of years of Traditional Chinese Medicine (TCM) culture and health wellness charm, hosted a short video contest on Douyin under the hashtag #TraditionalChineseMedicineSacredLandHealthNanyang#. The contest focused on themes such as the inheritance and innovation of TCM culture, TCM cultural tourism and wellness, and the development of the TCM industry. A…
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Foreign Guests in Hangzhou – Domestic Media Coverage
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Recently, the “Foreign Guests in Hangzhou” video series, created by the Hangzhou Municipal Bureau of Culture, Radio, Television, and Tourism, officially launched. This season’s theme focuses on rural revitalization and invites foreign nationals residing in Hangzhou to visit local families. The series expands the scope of the “Foreigners in Hangzhou” video series, which was…
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Quzhou Promotional Video Overseas Distribution
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Located at the junction of four provinces—Fujian, Zhejiang, Jiangxi, and Anhui—Quzhou, Zhejiang, is renowned for its rolling hills, towering peaks, and picturesque landscapes. Surrounded by lush mountains and clear waters, every view in Quzhou is a stunning sight. In recent years, the tourism industry in Quzhou has flourished, with the number of visitors steadily…